Behind the scenes of AI at Tesco - how we enriched millions of products

AI is everywhere, but turning prototypes into production systems that deliver measurable business impact is rare. In this session, we'll share how Tesco moved from early proofs of concept to a platform that digitizes and enriches millions of products, improves customer experience, and supports strategic initiatives.

A great example is the launch of F&F online - a clothing brand loved by customers and previously available only in-store. Our team in Kraków made this possible by building the Product Intelligence Platform, which features AI-powered capabilities including taxonomy mapping, title and description generation, and care label extraction. These capabilities enabled us to digitize and enrich thousands of products quickly and accurately, contributing to £4.2m in online sales and showing how AI can accelerate transformation at scale.

You'll hear insights from both strategic and engineering viewpoints - from business outcomes to technical architecture decisions. Expect practical takeaways on moving from experimentation to operational excellence, designing AI systems for scale, and lessons learned from integrating AI into e-commerce workflows.